Laíze from Brazil Describes ILAC’s “Marketing of Kindness”

My four weeks at ILAC were simply amazing. My main goal was to improve my English so I chose to study at ILAC Vancouver. The school welcomed me with open arms and in a beautiful and gentle way. I have gained friends of many countries in the world, wonderful people who helped me in my journey.

My three teachers, Faya, Ben and Arezoo, were very wonderful. Faya was my main teacher, who believed in my potential when I said that I wanted to go down a level because I didn’t think I would be able to keep up with the class. She said “give your best, have fun, enjoy and relax”. I trusted her and was able to finish the four weeks with great joy and success at level 10!

My new friends are all very nice and supportive. I am immensely happy and satisfied with the results and with everything that happened. As a marketing and communications consultant and teacher, I also have many good points to share. The best marketing for a company happens when the satisfied and faithful customer shares your experience. And ILAC knows how to connect with clients.

Here are five attributes that I consider important in marketing and that I have identified in ILAC employees:

  • Attention
  • Empathy
  • Humanity
  • Kindness
  • Trust

At ILAC I was treated very well, respected and received all the support I needed.

For me, the whole experience has shown me that ILAC knows how to use “marketing of kindness” to gain the hearts of its students.

I hope to return to ILAC soon and you can count on me to recommend ILAC Vancouver to other students.

 

Laíze Damasceno Dias

Brazil

@marketingdegentileza

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6 days ago

It’s party season at ILAC!Join us in Toronto and Vancouver for food, music, prizes, and the best holiday vibes. Ugly sweaters welcome! 😄🎅🎉 TORONTO EVENTSYoung Adults & High School Holiday Party📍 Firkin On Bay (1075 Bay St.)📅 December 10, 6–9 PM🎁 Prize: 2 Marlies Game tickets (ugliest sweater)💸 Free — registration required🔗 www.eventbrite.ca/e/yas-ho-ho-holiday-ilac-party-tickets-1975586542530?aff=oddtdtcreator19+ Holiday Party📍 Momentos (180 Pearl St.)📅 December 11, 9 PM–2 AM🎁 Prize: $250 (ugliest sweater)💸 $15 — includes 1 drink + 1 pizza🔗 www.linktr.ee/momentos.ca🎉 VANCOUVER EVENTSYoung Adults & High School Holiday Party📍 WHB Campus (808 W Hastings St.)📅 December 10, 5–7:30 PM💸 Free🎁 Prize: 1 Whistler trip🔗 www.eventbrite.ca/e/ilac-ya-holiday-party-tickets-1974936237450?aff=oddtdtcreator19+ Holiday Party📍 Library Square (300 W Georgia St.)📅 December 11, 9 PM–2 AM💸 $15 — includes 1 drink🎁 Prize: 1 Whistler trip🔗 www.eventbrite.com/e/hohoho-holiday-party-tickets-1970799774177Don't miss them! ... See MoreSee Less
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1 week ago

Last days of ILAC BLACK FRIDAY! 🚨This is your final chance to register and save on 2025 and early 2026 programs, including Night School, English courses, and our Winter Teens Parent Promo for families.⏳ Offers end November 30 and won’t be back until next year!Make your dream of studying English in Canada a reality, register today!Click here: ilac.com/black-friday-2025#ILAC #BlackFriday #StudyInCanada #EnglishSchool #Toronto #Vancouver #ILACExperience ... See MoreSee Less
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2 weeks ago

Your days are full: work, responsibilities, life.But your evenings? Those are yours. ✨ILAC Night School is designed for people who want to grow their English skills without stopping their daily routine. Whether your goal is to feel more confident at work, communicate better in Canada, or prepare for tests like IELTS or CELPIP, our evening classes give you the tools to move forward, step by step, at your pace.Study in Toronto or Vancouver!Learn with teachers who support your progress and a schedule that actually fits your life.Your time. Your choice. Your future.Link in bio to learn more or email [email protected] ... See MoreSee Less
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2 weeks ago

Our students had an amazing time at the Basketball Clinic on November 21, learning new techniques, playing together, and experiencing the spirit of Canadian basketball through our partnership with the Toronto @raptors.We love seeing how sports help students connect, build confidence, and immerse themselves in Canadian culture. Moments like these make the ILAC experience unforgettable.Stay tuned for the next clinic on December 16! 🏀✨ ... See MoreSee Less
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